Tips to Pursue an MBA Successfully

Higher education in India has entered a vicious circle today, where institutes have mushroomed in every nook and corner of the country. After the rank-holders are accommodated in top B schools in India, leftovers try to find place in smaller colleges. This does not mean that these leftover students don’t have the aspiration or potential to make it big. Even the not-so-well-known management colleges have the capacity to develop great professionals.

The first challenge for a student is to be specific about his own goal. What is it that he wants to do with himself and how a management degree will help him achieve his goals? What does he want to learn and what are those skills that he wants to be equipped with at the end of two years that he is giving to management studies? Once the goals are identified, a student needs to identify the best place, which can help him in realizing his goals. The faculty, infrastructure, traineeship programs and campus placements are the important factors that play very crucial factors in career development.

The booming career opportunities in Digital Marketing industry

Digital marketing is a new age marketing profession, which aims at promoting a brand through digital channels, which include television, radio, Internet, mobile, social media marketing and all other forms of digital media. This has become one of the most powerful mediums of reaching to the consumers.

In last five years, Digital Marketing has rapidly grown and thus became a major segment of business in India and across the globe. If we go by an estimate provided by authentic source, then the usage of online medium for commercial purposes will grow by 9 times in next ten years to come. This will result in an explosion of job opportunities in this segment and hence create a massive requirement of trained and skilled manpower in Digital Marketing.

Considering this growth, WLCI School of business is offering Full Time Digital Marketing courses at Post Graduate and Undergraduate level. These are professional programs with specialization in Digital Marketing. In this, students will focus on new and emerging Digital Media, Search Engines, Search Engine Optimization, Display Advertising, Websites, Mobile Marketing and M-Commerce.